Post Tagged with: "Analytics"

Hot off the press: GenAI Has Forever Changed the Fraud Landscape

This hot-off-the-press article from IT Finanzmagazin perfectly encapsulates the state of today’s fraud landscape. The rapid evolution of generative AI (GenAI) is transforming fraud at an unprecedented pace, introducing new threats that challenge businesses across industries. Experian’s latest Forrester Study highlights how 76% of German fraud prevention leaders believe that GenAI has permanently changed the fraud landscape. Fraud tactics have become increasingly sophisticated, leading to an alarming rise in API fraud, money laundering, and bot attacks – trends that demand urgent action. As CEO of Experian DACH, I firmly believe that traditional rule-based systems are no longer sufficient to counter these evolving threats. The battle between businesses and fraudsters is now driven by AI, and only companies leveraging advanced AI-powered analytics will stay ahead. Continuous innovation, collaboration, and AI-driven fraud detection are now imperative to protect financial and personal data in our increasingly digital world.

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