Challenging the status quo – Design Thinking and the financial industry

Share

McKinsey Quarterly recently released an inspiring podcast entitled “Tapping into the business value of design” in which Simon London  talks to McKinsey partners Benedict Sheppard and Hyo Yeon. It is very satisfying to see that the interview reflects many of the thoughts that led Bankhaus August Lenz & Co. AG, Mediolanum Banking Group to decide to launch a portrait card package to its German clients. This is the first time that a portrait cards have been launched for German private customers. The cards question the current design status of credit cards and offer not only a classic payment function, but also a 360° customer service experience combining digital, telephone and personal exchange options. 

It has been a great experience challenging again the status quo, together with dedicated and highly experienced and motivated teams within the bank as well as with technology and card industry partners supporting the project.

Enjoy the McKinsey Quarterly podcast  

#design #designthinking #statusquo #creditcard #maestro #mastercard #innovation #banking #bankverlag #payments #ux 

Leave a Reply

Your email address will not be published. Required fields are marked *